Did MAMA get a little too crazy last night?

by Mikey Dunn - Special to Modesto Famous
by Ruben Porras
October 17, 2007

Let me begin with an introduction. I am a newcomer to this local scene, having never written about it before, having participated few times willingly, purposely keeping my distance. Yet, I have been in Modesto since 1983, seen music a couple times at the Fat Cat, drank at Tresetti’s, sipped hot brew at Queen Bean, and, yes, even back in high school played shows in a band. I adore music, the arts, and independently study Pythagoras’ other passion (the one not called mathematics).

But for many years, I have felt disappointed in the local quality … of nearly everything. Here comes the same old song from us central valley nostalgists: strip malls, housing developments, pave over every inch…

And I have been waiting for Modesto’s cultural revolution: in rebuke of ““spend money to have fun! Hehehe!� In rebuke of “Oh it’’s great, 2 hours from everything! Hehehe!� In rebuke of all the shallow, uniform, all-nonsense look-alikes that have been dominating this town’s “local� scene for nearly two decades now, where is our Modesto Renaissance?

Sadly, my hopes of artistic quality, some form of standards, some pride and class in what we do with art and who we are as artists, all took a plunge down the ego-infested drain of “Now how badass am I?� last night at the MAMA awards--you know, the one at the new Gallo Center, with more categories and nominees than ever before; come on, you know: the one that was supposed to be the best there ever has been? Were you there? Wait, where? In the balcony yelling like it was some high school football rally? Were you talking casually, in outdoor-like volume, on your cell phone sitting a few rows from me while awards were being presented? Were you the one with your face painted like some hack-nouveau rendition of Gene Simmons? Or were you out in the lobby, getting hammered, watching the show occasionally on the flat screens? Or did your band lose and that meant your ticket out of there? Win or lose: did it help your local status with the opposite sex? Did you party like a rock star? You know, “after parties� tend to start after the show, not before.

For much of the night, it felt like some surreal circus: cheap, full of clowns, to the brim with self-indulgence … it was a night about the self. In great strip mall mentality, I got to watch some rock band play some easy trite song and guitar-hump the drum set and in their big pelvis-thrusting finish, get this: pretend to smash their guitars on the stage. Pretend. Only one of the guys seemed so drunk (I witnessed him hitting the sauce pretty hard prior to this thing even starting; what a rock star) he nearly hit the stage with his axe--whoa whoa, we aren’’t that rock and roll … I mean, let’s not forget that we have to go to real jobs tomorrow and earn a living, too. But, for a night, we all got to pretend to be stars, to get the chicks, to give a thank you speech, to feed our bulging egos once more. We may not be in this for the art; but that doesn’t make us sell outs.

Sometimes I am a joyous cynic. But sometimes, there isn’t much joy in it. Talking with my wife last night about the awards show, I was forced to justify my criticism (Dylan: “Takes a woman like you …�) and I persisted that my words are not meant to destroy a scene; I am no cultural-abolitionist, no matter the baseness of said culture. My words are meant as encouragement: the type of encouragement that sets standards, raises the bar, forces us to examine what we produce so that we always have an eye for progress. Music is supposed to be art, people; music is supposed to be sacred, cherished, fought for, wept over, all those things that make us human: music can illustrate the human condition with this incredible all-encompassing rapture of the sensual colliding with the conceptual: the wail of a voice that comes from nowhere but the soul, the precision of fingers moving up and down frets faster than the eye can manage, the raw instinctual beat and tremble of drums that forces our cells to dance; the words of truths, wisdoms, lessons, stories, abstracts, memories, prophecies, reminders.

Music is special. And since I already served up a platter of “a beautiful thing was used and abused last night,� I will now give a dessert of recognition to those who cherish the idea that art is bigger than a person, that music takes not only good musicians, but a good audience. I applaud the young gentleman that, while playing his guitar on stage, danced all over letting the rhythm consume that moment; I applaud the older gentleman that stood up out of his chair, and in great style, bumped his hands in the air to the group winning Best Urban music; I applaud the courage of that Best Urban group to pursue a new synthesis in hip hop (at least in their music, if not their rap-itudes); I applaud all the bands that got on stage and had some of the worst live sound mixes some had ever experienced and yet still played with love and appreciation; I applaud the effort by the establishment and the bureaucracy to encourage the growth of our still-immature music culture.

The night may have ended with a fire engine and an ambulance (suspected alcohol poisoning … entourage of that pretend to smash guitar band), but the sun came up again this morning fittingly invisible behind gray clouds, allowing our swollen eyes and ringing ears to adjust before we begin to look back . . .

Interesting piece Mikey

I really should have been there last night. I would have loved to see if I felt the same way that you did. Can you tell me who the pretend guitar smashers were? Also at one point you stated, "Were you the one with your face painted like some hack-nouveau rendition of Gene Simmons?" I believe that you were speaking of Stigmurder. Last year they had the best performance of the night in my opinion with their metal-infused cover of "Ring of Fire" by Johnny Cash.

I hope that the audience at least had a bit of fun. I think I would have enjoyed watching the mayhem and egotistical chaos.

-Mojo
Editor

The Dam pretenders

It was fun; but a paradoxical fun: an enjoyment with too many pretenses to feel right about; like taking off a wedding ring to hit on your wife's cousin, who's a dude, and by the end it may have been fun, but it sure didn't feel right.

I suppose it goes like this: where I mentioned that after parties usually start after the event, so followed my expectation of the attitude that people would have during the event. A little surprised when it seemed most musicians, and some key players in the event, didn't seem to be taking it that seriously at all.

How about this: I felt highly overdressed. And I have few dimes to throw at my wardrobe.

Re: MAMAs

Check out another review of the awards show here.

209 URBAN REVIEW COMMING SOON!

IN SIDE THE MODESTO VIEW 209 URBAN ARTICLE!ITS A NEW UPCOMING YEAR LETS MAKE IT EVEN BETTER THAN THIS YEAR. ITS ALL ABOUT THE MUSIC, NET WORKING & NEW FANS. MORE NEXT MONTH NOV 1ST 2007.

Im with Mikey

I didnt attend last night however I watched with startled facination via the webcast. Dont get me wrong.. I am a HUGE music fan and a supporter of the local scene...however it was like a train wreck and I couldnt look away. The way that people were dressed, acted, and reacted was embaressing to say the least. I honestly dont think if I was a musician and was nominated that I would even show my face knowing what a specticale it was. How sad for Modesto.

Stephanie~Well behaved women rarely make history!

Despite all Remembering where we came from

Despite all that’s being said; Positive or Negative. I don’t care. What matters most to me is that my whole family was there & the feeling that 2 senior folks had in the Audience “Mom & Dad� was priceless to me & my sisters. I will spare you the hard luck stories my parents went through growing up. but as I said, the feeling would have been the same for them regardless if it was at the Gallo Center or in a Bran.

Ladies and Gentlemen, we are not Las Vegas nor even close to being a city of Entertainment like SF. We are Modesto & on a good night, you can smell the diaries & hear the cows coming home. IM thinking we should give thanks for what we do have here. A thriving entertainment scene & the ability to claim that Stanislaus County Feeds the World! As Hicky as it may sound, we are an Agriculture Society. So if you get some He Haw yelling from the Balcony at the Gallo Center, It’s cause we are in Modesto CA. This be my home & I love it. Folks’ It wasn’t to long ago that the State Theater was Cine Mexico and loads of Hispanics enjoyed seeing Mexican movies there. I was one of them.. Well, they actually made me go. Smiles I was a kid at the age of 11 Yuck!

Modesto early 1970’s My Mother took me to The State Theater to see Benje there & the Apple Dumpling Gang.
Modesto Today! Every time I step foot in the State Theater, it brings back warm memories of my MAMA & Family.
Priceless Ladies & Gentlemen

Flashback! Modesto 1960's My father was an usher at the Strand Theater working hard to support my MAMA & My Big Sister Debra.. AKA Ms. Queen Bean

IM very proud to see Modesto growing large with more entertainment & more family oriented venues. Modesto is a beautiful city folks and the most beautiful building we have here is the Church I was baptized in & still attend. "Saint Stanislaus" Check it out sometime. I can hook you up with a front row seat; I be an usher there.
Well Have a Good Night & a Howdy Doody He Haw to yall..
Giggles
Me
I Love Modesto!

MAMA Awards

It saddens me to read a lot of the comments about the MAMA's. The MAMA Awards show has the same agenda, regardless of venue. They are set up to spotlight and congratulate MANY genres of music and events in the community. Because there are so many genres, it is impossible that everyone will enjoy every part of the show. This is the first year it has been made so open to the public. It is astounding how close minded people are being. It sounds like people went with a preconceived notion of how the show should go, especially being at the Gallo Center. Why are we as a community putting the Gallo center in a box already? For the Gallo Center to reach it's full potential it must open its doors to all walks of life and entertainment. If you went in with expectations like how you dressed, how people should act at Gallo, you only let yourself down. Dress was OPTIONAL and you can't control others. Jay Smith seems to be a big target this year. He is an artist. He put on a show. You did not have to stay in your seat and watch. Again you had options. You could have used that time to visit the restroom or get a snack. What really makes Modesto look bad are comments like fat hack. Really does his weight have any bearing on his ability to perform? I think those comments are a bit childish. The MAMA Awards are more than just music. It is a time to have many types of artist together, meeting different people in the community, and celebrating together. To really enjoy the MAMA's you have to go in with an open mind and utilize all it has to offer. There were many people from the community there including political, radio, artists, and regular citizens. Somehow, every year they all come together to support each other, like a community should. There needs to be more back patting going on here and less tearing down. To get more of what you want, you have support what is here. It will only get better in time. As for those who help pave the way and make it possible I commend your efforts. Congrats to all the artists who showed up, performed, and made the night very successful. Oh, Jay Smith can't wait to see what's next. Whether it is anger or happiness. Real art makes people feel something.

Nothing weaker than that review...

You picked this guy to review the mamas Ruben? Really?

Anybody that starts off their piece with "purposefully keeping my distance" because he thinks he is better than everyone else probably has an agenda. Next time when you pick someone to review a show maybe you should probably pick someone that actually likes Modesto as opposed to a bitter piece of crap that is "disappointed in the local quality … of nearly everything."

How did you think someone like that would review the Mama Awards? I am disappointed in you. You can do better. Next time try harder.

For a real review of how to improve the Mama Awards read Ian Hill's column on http://www.209vibe.com/articles/view/42.

This is an article written by someone who cares about the scene and actually wants to improve it.

Metalback...This is Mojo

I have heard good and bad about Mikey's Piece. He actually came recommended and I was without a whole lot of control because I am on vacation. Would you be interested in stepping in for me once in a while?

In response to his article, all I said was that it was interesting. I would agree with you that it was a bit negative. I was not aware of his hatred for Modesto before he wrote the piece.

I did agree with him however that our local artists tend to act like rock gods during ths kind of event. They are winning hometown awards and that is awesome in my opinion, but I think that they should act a bit more humble and grateful.

Life goes on and we all learn from it. Thanks for always being here and seriously, let me know if I can throw an assignment your way once in a while.

Take care buddy,

-Mojo
Editor

Thanks Mojo

Thanks Mojo...

I would be happy to help you out any time that you need it assuming that I can keep my identity safe. I don't want to place my personal musical interests at risk because of my strong opinions. I am sure that you understand.

Your writer has a right to his opinion regardless of what I think about it.

All I know is I believe in metal. I believe in Motown.

As Jay Smith might say...

I AM MODESTO FAMOUS!!!

MAMA

I think there were many bugs to work out since it was at The Gallo center for the first time. I had the feeling that security had pre-judged most of the patrons.

Most musicians I know, like to drink. Drinks were not allowed in the Theater. I know this because I was physically pulled back after I had entered the Theater for having a bottle of water in my hand.

Now I guess I could say that it would have been better at The State, but that's kind of a cheap excuse.

Gravel,

mikey, modesto needs cynics

mikey, modesto needs cynics like you.
a.r.tacheira

PLEASE!!!!!

PLEASE LAY OFF THE IGNORANCE PIPE!!! Did you really think this was the grammy's? Since you were there and didn't like what's happening, you should've left. Like what we all say, "if you can't take the heat, get out of the kitchen!!" You are better off staying at home.

No Clue

Wow you really dont know what your talking about do you. I have met people like you that just sit back and complain about things you wish you could be a part of but when your not it hurts you. Grow up and get a clue on the hole modesto music scene because you really dont know the culture that you live in. And hey if you dont like it then dont follow it. Or if you think you can do something about it then do it or else shut the hell up and move to a place that fits YOU!!!!! Music is not an art its a skill it is raw it is freedom and most of all its in the moment. Peace Bro good blog :)

do it...feel it.

i would like to thank all the support ive received in the last week since the mama awards. i guess more people understand me than i realized. thank you everyone.

look me up...and serve me.

thanks to vibe209....

vibe209 published this beautiful peice..."Honoring the 209’s talented music scene with a high-energy, fan-friendly awards show is a good idea.

Unfortunately, the Modesto Area Music Association awards Oct. 17 was not that show, nor was the shiny new $48.2 million Gallo Center for the Arts the best venue for it.

This year’s MAMAs were sluggish at best and seemingly stifled by the formal Gallo Center, which has the atmosphere of an upscale high school auditorium.

After about 90 minutes I lost patience with the slow pace and headed to the lobby, which had fewer people but more excitement as musicians, promoters and venue owners mingled and networked. The awards inside the theater were being broadcast on a lobby television, so we could still keep tabs on the honors.

At least one nominee chose to stay in the lobby to watch the winner be named in their category.

Still, the MAMAs have great potential. It’s the biggest, best-known and most-organized music awards show between Sacramento and Fresno.

Here are some ways the MAMAs can be improved in the future, followed by a list of the Oct. 17 winners.

Find a different venue. The formal atmosphere in the Gallo Center lends itself well to symphony performances, plays and other events during which the audience is expected to stay silent. It is not a venue where you’re encouraged to stand up, dance and cheer. MAMA organizers need to hold the show in a venue with an open floor as well as seating. If it were in Modesto, the Stockton Empire Theatre would be perfect. The Fat Cat Music House and Lounge in Modesto is the next best thing.

Let people dance. Some fans and musicians said security told them to leave the Gallo Center theater and head to the lobby because they were dancing. That immediately sucked excitement from the show.

Kick it off with a high-energy performance. The MAMAs opened with an engaging but low-key performance by a musician with an acoustic guitar who, unfortunately, was never introduced. It set a subdued tone for the rest of the show. Organizers should have considered starting with the Valley Rhythm Section, who were second on the bill and did a powerful cover of “Respect.�

Don’t invite the CPA or city or county officials to the podium. Most awards shows introduce their accountants to discuss how votes are tabulated. They don’t give their accountants the mic, however; CPAs aren’t known for their ability to hype up a crowd. But at the MAMAs the CPA addressed the crowd in a nervous monotone for several minutes. She was followed by Modesto city and Stanislaus county officials who were more interesting but did little to get the audience energized.

There was one interesting moment when Keith Boggs, who works in economic development for Stanislaus County, told the crowd that tourism, music, arts and culture accounts for $410 million in revenue in the county each year. In 1998, when Modesto was just beginning to develop its downtown, that figure was $270 million.

Speed things up. The MAMAs were drawn out by speeches and artists performing multiple songs, and as a result, it took 45 minutes to announce the first winner. That delay seemed to bore the audience. In the future, organizers should keep announcer and winner speeches to two minutes at most and limit performers to one song, like at many other awards shows.

Don’t show music videos. I left the theater while a music video by the Solar Powered People was being shown on two large screens at either end of the stage. Why watch it at the MAMAs when I can see it on Youtube?

Increase your marketing and publicity. In past years I’ve seen advertisements and press releases for the MAMAs well in advance of the event. Nominees also have campaigned actively on MySpace for votes.

There seemed to be less publicity and fewer MySpace posts this year, however. The show’s CPA announced that about 6,000 ballots were cast for nominees during the month-long online voting process.

Meanwhile, a total of 1,600 votes were cast in 209Vibe.com’s new online voting system on Monday alone."