Central Valley Independent Literary Press and you...
First off, congrats to Motown Mojo. I hope my article helped kick the Modesto Bee in the pants to help get him a contract...
For those interested in the literary arts, Independent publishing, and writing, I wrote an article yesterday titled, "The Making of an Indie Press Part One. Is it self-publishing? And what’s the DIY battle in the literary world all about?"
Here's an excerpt:
(NOVELTOWN 2.0 is on the way, an entire DIY marketing campaign filled with lights and attention-seeking fanfare… more on that in another post. Coming real soon!)
Self-Publishing Scam Can Hurt Indie Writers
There’s a trend going on in the literary world: Indie writers with books fighting through the masses, swinging as they go. They need you. And Indie publishing companies need support too.
Maybe you’re just a reader who wants to support. Maybe you’re thinking about starting a press. Maybe you’re a writer who wants to get published. What do you do? How do you even start the fight? And what are you fighting for?
If you’re a writer maybe you’re confused. Do you send your book out into the world to slog through commercial publishing rejection swamps? Do you invest your own money in self-publishing? Or, do you take it a step further and go the Indie route: submit or start your own company? What’s the damn difference?
Right away you need to get it straight. I may have published my own novel through Noveltown. But I didn’t use the fly-by-night iUniverse, Authorhouse, or Lola (kings of print-on-demand publishing). I self-published once before and that’s a killer headache unless you’re already famous or have thousands of dollars at hand for a publicist. Even my old agent who died in a car wreck had negative remarks about print-on-demand self-publishing. In 1999 he was on special assignment for ebooks & print on demand publisher, iUniverse. Yet he would call me on the phone and rant and rave about print-on-demand services being a scam.
Why the hell did he do it? He had friends in high places and probably needed a paycheck.
Those places are rape artists, scamming potential self-publishers who waste their money creating a couple of books to throw on a shelf. There’s no marketing involved from the publisher perspective, and it’s a very hard road to even make a splash in the literary community. I learned the hard way by self-publishing The Blimperwhirls. Notice I don’t promote that book on here? Why should I? I see no profits and iUniverse is just a big phony wanting people to invest their money so that print-on-demand houses get fat pockets.
Noveltown, an Independent Literary Publisher
So I took DIY (Do It Yourself) axiom to the next level. I created a company and expanded my vision. Noveltown was born out of the fight to help all Indie people. 99.9999% of the artists Noveltown has promoted are self-starters, self-publishers, self-creators: TOTAL DIY… That’s the media side of Noveltown…
Why do you think I have been talking about World Wide Spies? DIY. The Filthies: DIY.
Noveltown is publishing other authors, that’s the literary side. One of the biggest and most exciting secrets Noveltown entertains is: who will be our next author? Do we even know? YES.
It won’t be me, thank goodness. Lords: Part One was an experiment of the Indie and self-promotional kind. Noveltown had just started out. None of us with Noveltown knew the business. We couldn’t afford to take a risk with anyone else’s book. Who wants a potential flop using someone else’s art? So we used a controversial novel to kick some life into Noveltown and to stir up controversy. It’s done a decent job. We’re ready for the next step: NOVELTOWN 2.0… (More in another post)
Join the Indie Fight
Support the valley arts!
Another big congrats to Motown Mojo!




